October 29, 2025
I’ve wanted to talk about this for almost a year now — what I’ve seen since starting HomeAndPocket and what I’ve learned about where blogging really stands today.
Jokingly, I think I started blogging about two years too late. Haha. But seriously, blogging isn’t dead — it’s just different. Smaller. Less impactful.
It’s not the powerhouse it was a decade ago, but that doesn’t mean it’s gone.
It’s just taken on a quieter role in a much louder digital world.
The Golden Age Has Passed
There was a time when blogs ran the internet. People bookmarked their favorite writers, commented daily, and checked back for updates like they were catching the evening news.
Blogging was personal, raw, and creative — it was the heart of online culture before algorithms took over.
Now? You can write the most well-researched, well-written article on the planet, and it’ll vanish into the noise before most people ever see it.
Why?
Because content has exploded. Between TikTok, YouTube, podcasts, newsletters, and AI-generated everything, the attention span of the average reader has shrunk to about the length of a sneeze.
Blogging hasn’t died; it’s just been buried under the weight of infinite choice.
The modern reader scrolls, not searches. They want information fast, bite-sized, and preferably attached to a face and a voice.
Long-form writing struggles to compete with short-form entertainment — even if the writing’s better.
AI and the Endless Content Machine
Artificial Intelligence has been the biggest shift since I started writing for HomeAndPocket. It’s both incredible and frustrating.
On one hand, AI tools can help with editing, research, and productivity — they’ve made solo creators more capable than ever.
On the other hand, they’ve flooded the internet with repetitive, soulless content.
According to Master Blogger – As of 2025, there are around 600 million blogs worldwide and around 7.5 million blog posts per day are published globally.
You can now find ten nearly identical articles on any topic, all written by machines that sound human enough to pass.
That’s the problem. The internet used to reward originality. Now it rewards quantity, keywords, and speed.
The more content you pump out, the more the algorithm favors you.
That means a writer pouring two days of effort into a thoughtful post is now competing with automated sites posting 200 new pieces per day.
Readers feel that fatigue. It’s harder to find real voices online — people with opinions, experience, and perspective.
And that’s what blogging used to be: a conversation, not a content farm.
The Social Media Drain
Then there’s social media.
The platforms that promised to “connect” us have actually hijacked the audience that used to read blogs.
People no longer type “best dividend stocks” into Google; they scroll through Instagram reels or TikTok clips until someone flashy tells them what to buy.
BUT…. You can find me on Facebook! @ Facebook/HomeAndPocket.com
It’s not that people stopped caring about topics like finance, family, or self-improvement — it’s that they stopped reading about them.
They want the highlight reel, not the 1,000-word breakdown.
For creators, social media is a double-edged sword.
It’s where the readers are, but it’s also where good ideas die fast.
A blog post you own and control can live forever. A viral video disappears by next week.
Most creators don’t realize that until they burn out trying to chase the next trend.
Blogging Still Has Purpose
So, if it’s all that bleak, why keep writing? Because there’s still something meaningful about it — something that can’t be replaced by a reel or a chatbot.
For me, blogging has been more than content creation. It’s been education.
Every article I’ve written for HomeAndPocket has forced me to think, research, and explain ideas clearly.
It’s sharpened how I see the world — money, business, and personal growth — and made me a better thinker in the process.
I’ve probably learned more writing HomeAndPocket than most people have reading it, and I’m perfectly okay with that.
The act of writing forces clarity. You can’t fake understanding when you have to explain something in plain English.
Blogging makes you disciplined, thoughtful, and humble — because once you hit publish, the internet doesn’t lie.
It’s like taking weekly college courses in subjects you actually care about — except you’re the one designing the syllabus.
Where Home & Pocket is at Today
For those of you that do follow or check in to see my blog / articles you know that I am very transparent about my blogging and my investments.
I openly share my monthly Dividend Report and Stock Holdings – Check HERE
I also share my blogging journey and progress of viewers and Ad income – or lack thereof! haha. Check Here.
That said, lets take a look at where the site is at today:
Total Viewers from January 1st – October 29th
Over 10,000 views on the last 10-months.
Not bad, but keep in mind, some site receive that in a day.
Best / Top Article is still my 2024 Dividend Investment Review. Funny its also one of my shortest ones as well.
Now the Big One!
Blogging Revenue – This is where I make all my money!
As you can see, I’m just over $12 since January That’s about $1.20 a month. Almost enough to buy a Coke! not a share of KO but a single 20oz bottle of Coca-Cola!
But you could buy a share of KO of $70 and earn about $2.04 a year in dividends. Just saying.
Check out why KO is a Great Dividend Stock to Own
Anyways – as you can see, blogging is fun, I learn a lot, I enjoy writing, posting, sharing, and engaging with people. But making money No, Not yet anyways.
Where Blogging Goes From Here
So no, blogging isn’t dead. It’s just matured. It’s moved from being a social craze to being a craft.
The quick-money era of blogging is over — the one where you could toss up affiliate links and make rent by next week. But the thoughtful, purpose-driven era still has legs.
Writers who treat blogging as a long-term brand builder — not a quick content dump — will outlast the trend chasers.
It’s like running a small, independent newspaper in a world full of clickbait tabloids. Your reach may be smaller, but your credibility is stronger.
The secret is adapting without abandoning what made blogging great in the first place: storytelling, honesty, and perspective. Use the tools — AI, social media, SEO — but don’t become them.
Keep your voice human. Keep your intent clear. Write like you’re speaking to one real person, not chasing a thousand imaginary clicks.
Final Thoughts
If you’re thinking about starting a blog now, here’s my advice: do it — but do it for yourself first.
Don’t expect to go viral or get rich. Write to learn, to sharpen your thoughts, and to build something that represents your name.
Blogging today is like handwriting letters in a world of text messages. Most won’t take the time, but the ones who do will create something lasting.
For me, HomeAndPocket has been that — a personal record of ideas, lessons, and growth. It may not reach millions, but it’s real, it’s mine, and it’s still worth writing.
Blogging isn’t dead. It’s just on life support — and some of us are still fighting to keep it breathing.
Would you like me to add a short “Bottom Line” section for the end — something like your weekly wrap-ups that gives a closing punch for sharing on social media?
As Always – Thanks for Reading and be sure to Subscribe below!
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